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We empower government professionals to achieve mastery in social media through conferences, online training and association membership.

LinkedIn at GSMCON2025: Strategy straight from the source

Apr 25, 2025

Registration officially closes for the 2025 Government Social Media Conference after May 9, 2025–or sooner if it sells out! This is your mission-critical opportunity to get the training, strategy, and support you need to lead in today’s digital public service landscape. Secure your spot at the premier event for government social media professionals by registering now.

Your agency’s LinkedIn strategy is about to get expert insight–straight from the source.

We’re welcoming LinkedIn back to GSMCON2025, where their team will deliver platform-specific tips to help government communicators get the most out of their presence on this social media platform.

You’ll hear directly from LinkedIn on the GSMCON stage during a Speed Session led by Andy Kijinski, offering a focused look at how to confidently bring video content into your agency’s LinkedIn strategy.

Speed Session: Your Cure for Video FOMO
In this speed session, you'll learn about video's rapid rise on LinkedIn and how to ensure your team is not left behind. You’ll leave with an understanding of video trends on LinkedIn, all the different ways to bring your video content to the LinkedIn ecosystem, and what types of video content resonate with LinkedIn audiences.

Andy Kijinski is a Senior Sales Manager at LinkedIn, partnering closely with Government and Education marketing teams. He began his media career agency-side at Spark Foundry in Chicago and has spent the past decade at LinkedIn helping marketers pinpoint and engage their ideal audiences through strategic digital solutions.

Quality sessions. Real Impact.

This year’s lineup is packed with expert-led sessions, hands-on add-on workshops, and critical updates on the platforms that matter most in your role—from platforms themselves like LinkedIn and Nextdoor

You’ll hear directly from platform reps, seasoned public sector pros, and digital strategy experts on the front lines of government communication. Whether you’re navigating policy changes, elevating your agency’s messaging, launching video content, or managing cross-channel crises, you’ll find the training to meet the moment.

From strategic storytelling and accessibility best practices to performance measurement, internal advocacy, and emerging tech like AI, GSMCON2025 is built to support every level of your work—with insights you can put into action right away.

This isn’t just about keeping up. It’s about staying ahead—and bringing your agency with you.

View our speakers and packed lineup.

Registration closes May 9–don’t wait

With public trust on the line, evolving platform tools, and more responsibility falling on your role, surface-level advice isn’t enough. You need real strategies, clear direction, and support that sticks.

That’s what GSMCON2025 is built to deliver—with top platforms and speakers showing up to be part of the solution.

Registration for GSMCON2025 closes May 9, 2025→Register Now

Government Social Media® empowers government professionals to achieve mastery in social media through conferences, online training, and association membership. Best communicate with the public you serve and get connected with fellow socialgovs by registering for the 2025 Government Social Media Conference happening in the Orlando-area and virtually from wherever you are! Join the free GSM Network for text-only chats on socialgov topics or access the Government Social Media Association (GSMA) for regional virtual meetups and educational webinars.

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LinkedIn at GSMCON2025: Strategy straight from the source

Apr 25, 2025

Nextdoor joins the GSMCON2025 lineup

Apr 23, 2025

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